Online Marketing Tips

Thursday, September 28, 2006

Online Discussion Board Advertising

Posting messages on online discussion boards is a great way toget free advertising. When you post a message include yoursignature file at the end. Your signature file should be no morethan 5 to 6 lines. Include an attention-getting sentence whythey should visit your web site or e-mail your auto responder.

Some online discussion boards allow you to leave text andgraphic links at the end of your messages. You will get a betterc.lick-through rate with links than just a normal signature file.

Below are three types of messages you could post to online discussion boards:

1. Informative Comments Post information that would be informative to the people who participate on the discussion board. It could be an article or a study you've completed.

2. Ask QuestionsPost a question on the discussion board you would like answered. This will give you a chance to meet other experts and it could lead to a profitable joint venture.

3. Answer QuestionsPost the answer to another person's question on the discussion board. When you answer questions you will get known as anexpert on the subject. Before posting to any online discussion board read the FAQ or rules first. They will tell you what kinds of posts are allowed. Read the board for a few days before posting your message tosee what type of messages are being posted. Never postmessages on a board that are unrelated to the subject.

Sunday, September 24, 2006

Unleash The Power Of Perpetual Marketing

Copyright © Paul M. Birdsall

I describe perpetual marketing as a large number of people promoting one web site so they can all receive the traffic generated by each other.

For example, you decide to create a free ebook that you will give away to your web site visitors. You aska large number of e-zine owners to give away the ebook in exchange for their ad in the ebook. You can just ask them to link directly to your web site when they promote the ebook. You, of course, will have one of your own ads on that web page.

Let's say you get 8 out of 20 e-zine owners that agree to giveaway the ebook. The 8 e-zines total subscriber base is 75,000.

Now, you can ask more e-zine owners if they would like to promote the ebook in exchange for an ad inside the ebook. This time you can say, you already have 8 e-zines already promoting the ebook with a subscriber base of 75,000.

The next group of e-zine owners you ask will be more tempted to promote your ebook because there is a greater chance they will receive a lot of traffic from the deal. It's win/win situation!

Do you understand the power of perpetual marketing? You could have 20 or 30 e-zines promoting your website at no-cost, very quickly! You could create a new, free ebook every month and repeat the process.

This isn't the only way to use perpetual marketing. You don't just have to contact e-zine publishers you could do the same with web site owners. You could use a total monthly visitor total as motivation.

It doesn't have to be just an ebook either. It could be a contest you're holding on your web site. You could place the other web site's ads on the contest page in exchange for them promoting the contest.

These are only a few ways to use perpetual marketing. You could use your own imagination to create new ways to use perpetual marketing that will increase your traffic and sales.

Paul Birdsall helps anyone serious about building financial freedom from home. He has built a 100% generic internet marketing system that will teach anyone how to generate targeted traffic for FREE. Get Details And Get Started Today By Simply CLICKING HERE!

Saturday, September 23, 2006

10 Mind Altering Words That Make People Buy or Act NOW!

1. Use the word "fast" in your ad. People want fast results, fast delivery, fast ordering, etc. Now a days, we usually value our time more than our money.

2. Use the word "guaranteed" in your ad. Peoplewant to be assured they are not risking their hard earned money buying your product.

3. Use the word "limited" in your ad. People want to own or receive things that are exclusive or rare because they are considered to be more valuable.

4. Use the word "easy/simple" in your ad. People want easy ordering, easy instructions, easy to use, easy payments, etc.

5. Use the word "testimonial" in your ad. People want to see believable proof before they b.uy your product. It should be reputable and specific proof.

6. Use the word "discount/sale " in your ad. People want to find bargains. They could be rebates, one time sales, percentage offers, get one free offers, etc.

7. Use the word "free" in your ad. People want free incentives before they do business with you. They could be free books, accessories, services, etc.

8. Use the word "you/your" in your ad. People want to know that you are talking them. This'll make them feel important and attract them to read the whole ad.

9. Use the word "important" in your ad. People do not want to miss important information that could effect their life. People will stop and take notice.

10. Use the word "new" in your ad. People want new products or services that will improve their life like new information, tastes, technology, results, etc.

Friday, September 22, 2006

10 Ways To Indirectly Get To The Top Of Search Engines

Copyright © Paul M. Birdsall

There are millions of web sites trying to get l.isted inthe top 20 spots of the major search engines. Thatamounts to a lot of competition! I say if you can'tget listed at the top, indirectly get to the top.

How do you do this? Look up the top 20 web siteson the major search engines under the keywords andphrases people would find your web site. The keywould be to then advertise on those web sites.

The most expensive way would be to buy ad spaceon those web sites. If you don't want to spend any money, you could use the ten strategies below. These strategies may not apply to every web site.

1. Participate on their discussion boards. You couldpost questions, answer other peoples questions, andjoin in on conversations. Just include your signature file and link at the end of your messages.

2. Ask the web site owner if they would like a free ebook to giveaway to their visitors. You could have them link to your web site or include your ad in the free ebook.

3. Submit content to their web site. You could write articles for their web site and include your resource box and link at the end of the article. If they publish it, you'll indirectly be at the top of the search engines.

4. Write an excellent article review of their web site,products or services. Then publish the review on your web site. E-mail the web site owner and tell him orher about it. They may link to your web site so their visitors read it.

5. Ask the owner of the web site if they would wantto trade advertising. If you don't get as much traffic as they do, you could throw in some extra incentives.

6. Propose a cross promotion deal with the web site. You both could promote each others products or services together in one package deal. This means amention and link back to your web site.

7. Give the web site a testimonial for their product or service. Include a little text link for your web site with the testimonial. You never know; it could end up on their ad copy.

8. Post your advertisement on their free classified adsection on their web site. You want to be sure you have an attractive headline so they will read your ad.

9. Post your text link on their free-for-all links page. You want to go back and post your link regularly so it stays towards the top.

10. Sign their guest books. You could leave a short compliment about their web site on their guest book. Just include your signature file and link at the end of your message.

Paul Birdsall helps anyone serious about building financial freedom from home. He has built a 100% generic internet marketing system that will teach anyone how to generate targeted traffic for FREE. Get Details And Get Started Today By Simply CLICKING HERE!

Thursday, September 21, 2006

5 Unique Ways To Get F-R-E-E Advertising

Copyright © Paul M. Birdsall

1. Give Testimonials. When you purchase a product or service and it exceeds your expectations e-mail the business a testimonial. Tell them in the testimonial the benefits you got from the product or service. Give them permission to publish the testimonial on the web site if they include your sig file at the end.

2. Leave A Message. When you visit a web site with a discussion board leave amessage. You could post a question, interesting content or a compliment about their web site. Include your signature file at the end of the message. Some discussion boards let you post your banner ad or text link.

3. Sign Guest Books. When you visit a well designed web site leave a compliment on their guest book. You could give them a compliment on their content, ease of navigation, graphics etc. When you post your compliment include your sig file so other people will see it when they sign the guest book.

4. Write A Review. When you visit a web site you enjoyed a lot write a review for the web site. Write about the benefits you gain from the site, the web site design, interesting online services it offers etc. E-mail the review to the web site. Tell them they can publish it on their web site if they include your resource box at the end.

5. Send An E-mail To The Editor. When you read a good article or enjoy a certain e-zine, e-mail a compliment to the editor. Give the editor permission to publish the compliment in their e-zine if they include your signature file at the end. The editor may post it on his or her web site.

If you like these tip's, you'll love my FREE Internet Marketing Success Guide! Get it now, Click Here!

Saturday, September 16, 2006

How To Use Database Marketing To Skyrocket Your Online Profits

Copyright © Paul M. Birdsall

Database Marketing is the gathering and storing of specific information about your prospects or customers. This information is usually stored in a database program on your computer. You would then use the information to market and advertise to them. It can save you time and money because you can target your promotional efforts to your best prospects or customers.

The Types Of Information To Collect

The information will vary depending on the product or service you're selling. If you're selling a product that costs $2 you wouldn't collect information about their yearly income. If you're selling web space you wouldn't collect information about what type of books they read. The basic information you need would be all their contact information, purchase history, and birthday. You will need to decide what other information would benefit your business.

How To Collect This Information Online

It's pretty easy to collect this information online but the hard part is getting people to give it you. The best way to collect this information is to give them something FREE in return. Ask them to fill out an e-mail survey before subscribing to your free e-zine. Tell everyone who visits your web site they will get a free e-book when they fill out your online questionnaire form. Ask them this information before they sign up for a free contest at your web site. Sometimes you have to give a little something to get a little information online.

Beneficial Uses For Your Database

Find out your customers purchasing habits. Use the information to improve the design of your web site. Use it to write all your advertising material more persuasively. Find out the things they like or dislike about your business. Use the information to target your best prospects. Find out how much money your prospects or customers make. Use it to improve your customer service. Find out what new products or services they need or want. Use it to test ideas before launching a total sales campaign. Find out how to your improve your existing products or services. Use it to build your customer loyalty. Find out which benefits or features they like most about your productsor services. Use it to send electronic greeting cards on holidays or onyour customer's birthdays. The list of beneficial uses are endless. Do you see the importance of collecting this information? The Internet makes the process of collecting this information quicker and cheaper than offline methods. Take advantage of database marketing and watch your online profits skyrocket.

Tuesday, September 12, 2006

10 Ways To Increase Sales By Promoting Yourself

Copyright © Paul M. Birdsall

People will feel more comfortable purchasing your products if you give them a little information about yourself or business. The information could be your profile, employee profiles, overall business history,education credentials, awards you've won, etc.

Below are 10 ways you can use to promote yourself.

1. Teach a f.ree chat room class on a subject relatedto your business. You could install a chat room on your web site or use a free one from another web site. Before the class starts tell them a little about yourself.

2. Publish a free e-zine. Use some of the extra space in your e-zine to write about yourself or business. This could be called "A Note From the Editor".

3. Publish a section on your web site called "AboutUs". With your information you could also include pictures. This shows people your not hiding behind your business.

4. Write an article on your area of expertise. Include a resource box at the end of the article. You can add information about yourself in the resource box. E-mail the article to web sites or e-zines that accept article submissions.

5. Create and give away a free ebook. In the ebook include a section called "About The Author". Also, include an advertisement for your business.

6. Participate in online communities like newsgroups,discussion boards, e-mail discussion lists and chatrooms. You will meet many people and in return theywill get to know you.

7. Donate your time, products, or services to charities. You can l.ist the charities you've contributed to on your web site. This will show visitors that you and your business care about others.

8. Promote yourself offline; teach a free class offline, speak at business seminars, join a business club or association. Assemble fundraisers for charity. These are just few ideas to promote yourself offline.

9. Offer free consulting to your visitors. You could do it via e-mail or phone. They will get to know you and feel more comfortable buying your products.

10. Publish information about yourself and business history in your ad copy. While people are reading it they begin to trust you and your business. Don't over do it though, you want to keep them interested in your product.

For more marketing tips, Click Here!

Tuesday, September 05, 2006

10 High Powered Ways To Increase Your Traffic

Copyright © Paul M. Birdsall

1. Trade links with other web sites. They should berelated to the subject of your web site. Instead oftrading links, you could also trade banner ads, halfpage ads, classified ads, etc.

2. Start an e-zine for your web site. When peopleread each issue they'll be reminded to revisit yourweb site. They'll see your product ad more thanjust once which will increase your orders.

3. Form an online community. It could be an onlinemessage board, e-mail discussion list or chat room.When people get involved in your community theywill regularly return to communicate with others.

4. Write articles and submit them to e-zines, websites and magazines that accept article submissions.Include your business information and web addressat the end of the article.

5. Give away an electronic freebie with your ad onit. Allow your visitors to also give the freebie away.This'll increase your ad exposure and attract peopleto your web site at the same time.

6. Combine your products or services into one bigpackage deal with other businesses offerings. Youcould share a web site and advertise the packagedeal; which means double the traffic.

7. Submit your freebie to the online directories thatlist your particular item or service for free. If you'reoffering a free e-zine, submit it to all the free e-zinedirectories on the internet.

8. Participate on message boards. Post answers toother people's questions, ask questions and postappropriate information. Include your signature fileat the end of all your postings.

9. Exchange classified or sponsor ads with otherfree e-zine publishers. If there is a huge subscriberdifference between e-zines, one can run more adsto make up for it.

10. Post your ad on free advertising areas on theinternet. You can post it on free classified ad sites,free for all links sites, newsgroups that allow ads,free yellow page directories, etc.

Paul M. Birdsall helps anyone serious about building financial freedom from home. He has built a 100% generic internet marketing system that will teach anyone how to generate targeted traffic for FREE. Get Details And Get Started Today At: http://www.payitforward4profits.com